Substack URL checker and rules

Your publication lives at yourname.substack.com, which Substack calls the subdomain. Our check looks up that address. How our checks work

CostFree to publish
Fee on paid subscriptions10% plus Stripe fees
URL length4 to 32 characters
Age16 or older
Holds the nameCreating the publication
Checked 25 Oct 2026, 07:03 UTCSources [1, 4, 6, 7]

What can a Substack URL contain?

Letters and numbers only, 4 to 32 characters, and no other publication can already use it. Your @handle follows the same rule.

CharacterAllowed?Where
Letters a to zYesAnywhere
Numbers 0 to 9YesAnywhere
Hyphens, underscores, periods, spacesNo

Sources [1, 3]

How do you start a Substack publication?

  1. Check the name above, with the .com, Instagram and YouTube.
  2. Click Create account on substack.com, then add a photo, your first name and a short bio.
  3. From Substack Home, click the + sign and choose Post. That opens your publication.
  4. Set your subdomain in Settings, under Danger Zone, before you publish anything.
  5. To charge readers, connect Stripe under Settings, then Payments, and turn on payments.[1, 5, 8]

What does Substack cost?

Publishing is free. Substack takes 10% of each subscription payment, and Stripe charges its own processing fees.

ItemCost
PublishingFree
Substack's fee10% of each subscription payment
Stripe card fee2.9% + $0.30 per US card payment
Stripe Billing0.7% of recurring payments
Custom domainOne-time $50

Paid plans start at $5 a month; see Growing Substack.[4, 8]

What should you know before you claim a Substack URL?

Your URL stays yours while you keep publishing, but changing it breaks old links.

FactWhat it means
Changing the URLBreaks old links, unless you use the redirect option, which works once
Keeping itThe subdomain stays yours while the publication is active
Inactive namesSubstack may reassign them, and posting only to hold a name counts as squatting
Your handleYour subdomain is reserved as a handle for you and your admins
Publication limitUp to 10 per account

Sources [1, 2, 3, 7]

What can go wrong with a Substack URL, and how do you fix it?

Most problems are a taken URL or handle, which Substack support can't hand over.

ProblemFix
The URL is takenUse a close version from the checker
"This handle is already taken"Pick another handle, or use your publication's subdomain
You need a new URL after publishingUse "Change subdomain without breaking links"; it works once
"You have created too many publications"You've reached the limit of 10 per account

Sources [1, 2, 3, 7]

Which platforms should you claim with Substack?

The .com, Instagram, YouTube, X and LinkedIn. For memberships beyond a newsletter, compare Patreon, or see all creator platforms. Once you're set up, read Growing Substack.

Checks Substack, the .com, Instagram, YouTube, X and LinkedIn in one search.

Sources (8)

  1. PrimarySubstack Help: How do I change my subdomain?
  2. PrimarySubstack Help: How long can I keep my Substack subdomain or handle?
  3. PrimarySubstack Help: What are Substack Handles?
  4. PrimarySubstack Help: How much does Substack cost?
  5. PrimarySubstack Help: How do I create a publication on Substack?
  6. PrimarySubstack Terms of Use
  7. PrimarySubstack Help: Can I create multiple publications under the same account?
  8. PrimarySubstack Help: How do I set up a paid publication?